Marketing Degree

The field of marketing offers a great profession for individuals who enjoy both creative and business challenges. If you are looking for a general degree that prepares your for a career in advertising, publicity, communications, and market research – then look no further than Marketing Degree Guide.

What Courses Will I Take in a Marketing Degree Online Program?

Available in many degree levels, a Marketing degree will set a foundation for learning business practices, critical thinking, collaborative skills, and most importantly how to promote a product or service. Plus, you will get to the core of definitions of strategic marketing, product management, promotion, pricing, distribution, sales, and other essential marketing principles. All in all – you will become career trained through focused and challenging online courses.

Here is a list of common marketing courses a student may take:

  • Consumer behavior
  • Economics
  • Global business
  • General education
  • Communication
  • Marketing management
  • Media planning
  • Marketing research
  • Organizational behavior and management
  • Sales and marketing

How Do I Qualify for a Marketing Degree?

Qualifications depend on what Marketing degree you choose to pursue. A certificate will have the least qualifications. An associate-level student must be a high school graduate, and must be able to prove U.S. residency. A bachelor’s degree student must usually submit standardized test scores, a basic computer proficiency test, previous work or college, and prior academic achievement.

If you are pursuing a higher level degree, such as a master’s degree, you will need an undergraduate diploma. In addition, admissions counselors for a master’s degree program will look at your GRE or GMAT scores.

Career Outlook

Students who complete the Marketing degree online program are prepared for  entry- and mid-level roles. Some common areas that Marketing grads pursue include advertising, Internet marketing, advertising sales, social media, public relations, copywriting, and creative services.

Marketing degree graduates can choose to work on the “agency side” at an advertising, PR, interactive marketing, SEO, or marketing firm, or they can work on the organizational side at a company, non-profit organization, hospital, corporation, or small business. Our competitive global economy brings a great need for marketers to help their company succeed. Overall, the U.S. Bureau of Labor Statistics reports that “overall employment of advertising, marketing, promotions, public relations, and sales managers is expected to increase by 14 percent through 2020.”

Whether you are a recent high school graduate, or a professional looking to change careers, search through our Marketing degrees options


Degree LevelSchoolProgram
Associate'sPost University
A.S. in Marketing
1496
Associate'sStrayer University
Associate in Arts in Marketing
1724
Bachelor'sAmerican InterContinental University
Bachelor's (BBA) - Marketing
20
Bachelor'sColorado Technical University
Bachelor of Science in Business Administration - Marketing
689
Bachelor'sGrand Canyon University
B.S. in Marketing
889
Bachelor'sKaplan University
BSBA - Marketing
1136
Bachelor'sPost University
B.S. in Business Administration / Marketing
1503
Bachelor'sPost University
B.S. in Marketing
1517
Bachelor'sStrayer University
Bachelor of Business Administration: Marketing
1733
Bachelor'sUniversity of Phoenix
Bachelor of Science in Business - Marketing
1885
Bachelor'sWalden University
Bachelor of Science (B.S.) in Business Administration - Marketing
2070
Master'sAmerican InterContinental University
MBA - Marketing
50
Master'sColorado Technical University
Master of Business Administration - Marketing
700
Master'sGrand Canyon University
M.B.A.: Marketing
925
Master'sKaplan University
MBA - Marketing
1175
Master'sPost University
Master of Business Administration / Marketing
1541
Master'sSaint Leo University Online
Master of Business Administration: Marketing
1625
Master'sStrayer University
MBA: Marketing
1796
Master'sWalden University
Master of Business Administration (M.B.A.) - Marketing
2191
DoctorateWalden University
Doctor of Business Administration - Marketing
2168
Graduate CertificatesSaint Leo University Online
Graduate Certificate in Marketing
1617
Graduate CertificatesStrayer University
Graduate Certificate in Business Administration: Marketing
1779